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Artículos

• 13 Common Email Marketing Mistakes to Avoid

  15 de noviembre
  Email marketing is an indispensable channel for any successful content strategy. But how can you make sure email marketing campaigns are effective? Avoid making these 13 common mistakes. Read the full article at MarketingProfs

• Never Miss a Step in Your Social Media Marketing Schedule [Checklist]

  15 de noviembre
  When you have the basics of your social media set up and running smoothly, the rest of the program becomes easier to manage. This checklist of social media tasks to address on a regular basis will help you set up your social routine--and entire program--for success. Read the full article at MarketingProfs

• Overcoming Isolation to Boost Employee Engagement: ’Back to Human’ Author Dan Schawbel on Marketing Smarts [Podcast]

  15 de noviembre
  Author Dan Schawbel shares research and insight from his latest book, "Back to Human: How Great Leaders Create Connection in the Age of Isolation." He explains how companies can combat employee isolation to improve engagement and retention. Read the full article at MarketingProfs

• The LinkedIn Profile Photo: What an Analysis of 2,000 Images Found

  15 de noviembre
  Do people tend to smile or not smile in their LinkedIn profile photos? Is attire usually formal, business casual, or casual? How do profile photos differ among industries and by gender? Read the full article at MarketingProfs

• Five Reasons E-Commerce Businesses Should Consider Blockchain [Infographic]

  13 de noviembre
  From reducing your costs to improving your customers' privacy, blockchain technology can seem like the perfect solution for e-commerce businesses. If you're not sure how it works exactly, read on to learn what blockchain is and how it can help your brand. Read the full article at MarketingProfs

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