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Artículos

• The Inner Workings of Advertising on Amazon [Infographic]

  19 de julio
  Are Amazon ads the next Google Adwords? You might not know that the online store also sells advertising space. Check out the options to see if Amazon ads could work for your brand. Read the full article at MarketingProfs

• Five Content-Led Marketing Campaigns That Drive Results

  19 de julio
  Promoting too many sales and discounts can devalue your brand and hurt your bottom line in the long run. Instead, use content to build audience engagement, boost your brand, and increase ROI. Read the full article at MarketingProfs

• How to Integrate Brand and Culture (and Why You Should): ’Fusion’ Author Denise Lee Yohn on Marketing Smarts [Podcast]

  19 de julio
  Denise Lee Yohn shares insights from her book 'Fusion: How Integrating Brand and Culture Powers the World's Greatest Companies.' Read the full article at MarketingProfs

• Email Benchmarks: 1Q18 Engagement and Subscriber Trends

  19 de julio
  Consumer engagement with brand emails increased in the first quarter of 2018 thanks to fewer messages in inboxes, according to recent research from Yes Lifecycle Marketing. Read the full article at MarketingProfs

• 72 Voice-Search Stats, Facts, and Tips [Infographic]

  16 de julio
  As personal assistants and home devices become more popular, SEO marketers need to optimize search results for voice queries as well. Here are some stats and tips to get you started. Read the full article at MarketingProfs

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