MarketingProfs: Marketing Resources and Strategies for Marketing Professionals

Artículos

• The Most Expensive States to Run Search Ads In [Infographic]

  19 de noviembre
  How does the price of search ads vary among US states? Which states tend to be the most expensive for different verticals? To find out, SEMrush analyzed search ads run in all 50 US states for 86,000 keywords in 17 industries. Read the full article at (...)

• Five Tips to Ace This Holiday Season With Search Ads

  5 de noviembre
  The 2018 holiday season retail outlook is optimistic. Consumers want to spend on personal items and gifts, and advertisers want to make the most of the red-hot market. Use these tips and tricks to attract consumers and totally ace the holiday season. Read the full article at (...)

• The Most Effective PPC Ad Channels

  25 de octubre
  Marketers say text-based search advertising is the most effective pay-per-click (PPC) channel and display advertising is the least effective PPC channel, according to recent research from Hanapin Marketing. Read the full article at (...)

• The Meteoric Rise of Podcasting—and Podcast Advertising [Infographic]

  18 de octubre
  Advertising are pouring money into podcast ads, and for good reason. The audiences tend to be targeted, tech-savvy, high-income-earning, and educated. Check out who's listening and why your brand might want to tune in. Read the full article at (...)

• Memorable Ad Jingles: Can Consumers Recall Classic Commercial Tunes?

  1ro de octubre
  Do people recognize famous advertising jingles? How well do members of different generations recall famous commercial tunes? Read the full article at MarketingProfs

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