Categoría: Marketing operations (MOps)

5 critical leadership skills every marketing ops pro needs

Nurturing these five skills will help you tackle the challenges of being a leader in a rapidly evolving industry.

The post 5 critical leadership skills every marketing ops pro needs appeared first on MarTech.

How AI can help address the marketing ops talent shortage

Marketing operations is facing a talent crisis. How much can AI technology help without damaging your brand?

The post How AI can help address the marketing ops talent shortage appeared first on MarTech.

How to align B2B sales and marketing teams

Enhance customer experience and drive business success through actionable strategies for marketing and sales alignment.

The post How to align B2B sales and marketing teams appeared first on MarTech.

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