The B2B Stash: Most Firms Are Spending More On Marketing, Especially Social Media 70 percent of B2B marketers have said that they plan to increase marketing budgets during 2023, with […]
Customer Marketing Is A Key Priority for B2B Marketers This Year A leading 62 percent of U.S. B2B marketers have said that they have optimized for growth using customer marketing, […]
Microsoft Unveils New Mobile-First Experiences For Bing & Edge Microsoft has brought an array of new features such as Skype integration to its mobile Bing search and Edge web browser […]
Microsoft Unveils New Mobile-First Experiences For Bing & Edge Microsoft has brought an array of new features such as Skype integration to its mobile Bing search and Edge web browser […]
Intent Data Drives Lower CPCs, Higher CTRs, Stronger Performance In PPC Campaigns B2B marketers have said that they can typically achieve 2.5-times greater pay-per-click (PPC) campaign efficiency when they use […]
More pressure on B2B marketers to prove ROI 41 percent of U.S. and U.K. B2B marketers have said that they have faced increased pressure to prove return on investment (ROI), […]
Microsoft results top forecasts, shares jump 8% as AI juices sales Microsoft saw revenue that climbed by seven percent to $52.9 billion during the first quarter of 2023, with its […]
B2B High Performers Progress in Quest to Attain a 360-Degree View of Customers 71 percent of the top B2B marketing performers have said they place significant trust in their marketing […]
The Case for Boosting B2B Customer Experience With Multilingual Support 56 percent of consumers have said that getting information in their own language is of greater importance than price, with […]
