As we work towards elevating the world of B2B marketing, a piece of that includes investing in our own team, and we’ve recently added a new team member to the […]
How can small online communities help large B2B brands deliver big-time results? When marketers tap into the power of B2B influence, relatively little digital communities transform into hotbeds of brand […]
SMBs spend about $43,500 on martech it doesn’t need, according to the survey. This unwanted tech can also cost time and cause workflow confusion.
The post 51% of SMB marketers say they’re stuck with redundant martech appeared first on MarTech.
Three essential applications of AI in marketing that will ease your work load and fast track your career.
The post How to accelerate your marketing career using generative AI now appeared first on MarTech.
Mobile Connect will allow the opt-in collection of lead data in any environment, routing it back to the Integrate Demand Acceleration Platform.
The post Integrate launches app to capture lead data on the move appeared first on MarTech.
What can B2B marketers find at the intersection of strategy and authenticity in 2023, when both elements are playing greater roles than ever? Luxy Thuraisingam, vice president of global SMB […]
Please take it easy on me, fellow human. I wrote this entire blog post myself, without the assistance of AI. In the spirit of man vs. machine, I’ve organized my […]
Around a quarter of B2B marekting executives expect significant increases in their digital marketing budgets this year.
The post B2B digital marketing budgets should grow in 2023 appeared first on MarTech.
Small businesses have their sites on marketing and customer service use cases, according to a study from American Express.
The post Marketing among top AI applications for small businesses appeared first on MarTech.
The one constant in marketing is change and in B2B marketing that truism is no different. B2B marketers in search of insights into dealing with change and elevating B2B marketing […]
